
May 2026
Cape Pool Cover
A full rebuild for Cape Town's leading pool cover and pool build specialists — fast, split into two clear service funnels, and designed to convert.
> the_problem_
Cape Pool Cover's existing site was dated and slow. Sluggish load times and a tired design didn't reflect the premium automated product — and two very different service lines (automated covers and full pool builds) were crammed together with no clear path for either.
> what_i_built_
A complete rebuild on the latest Next.js and React. Two dedicated conversion funnels — one for Auto Covers, one for Pool Builds — each with its own hero, feature breakdown and CTA. Plus animated stat counters, a testimonials carousel, and a category-organised project gallery, all statically generated for speed.
> design_decisions_
Rebuilt for speed
Static generation and optimised responsive images replaced the slow old site, so pages load fast and stay fast even with a heavy gallery.
Two funnels, one site
Auto Covers and Pool Builds each get their own pathway and CTA, so visitors self-select instead of getting lost between two unrelated services.
Bright, water-forward palette
A light layout with cyan and blue pool tones replaced the dated look — fresh, clean, and on-brand for water and pools.
Friendly modern type
Poppins headlines over Inter body: approachable and trust-forward, suited to a high-consideration home purchase.
On-brand motion
Subtle water shimmer and floating-droplet animations add life with Framer Motion without slowing the page down.
Proof built in
Animated stat counters and a testimonials carousel surface credibility early, reassuring buyers making a significant investment.
> the_result_
A bright, fast site that reflects the quality of the product. Both service lines now have clear, independent paths to enquiry, load times are dramatically improved, and the design finally looks as premium as the covers themselves.